Gameplay Analytics provides detailed insights into how participants are interacting with your questionnaire-style games. Use this dashboard to understand which questions are most difficult, where users are dropping off, and to see overall engagement levels. Gameplay Analytics can be accessed by going to Analytics at the top of your Gamify (formerly Adact) dashboard, then selecting Gameplay Analytics.

Summary Metrics

At the top of the page, you'll find a summary of the overall engagement with your quiz.

• Total Answers: The total number of times all questions were answered by all participants, including both correct and incorrect responses.
• Total Correct Answers: The total count of correct answers given across all participants.
• Amount of Questions: The total number of questions in your game.

Question Performance Analysis

This section helps you understand the difficulty of your questions at a glance by showing what percentage of participants answered each question correctly. This is presented in two ways: as a visual bar chart for quick comparison, and in a detailed list below it.

Answer Breakdown and Filtering

To dive deeper into the data for specific questions or users, you can use the filtering tools.

• Filter by Question: Use the dropdown menu to isolate the results for a single question.
• Filter by Date: Select a specific date range to analyze performance during a certain period of your campaign.
• Search for a Specific User: Enable this option and enter a participant's email address to see their individual answers.

Player Drop-off Analysis

This chart shows you the percentage of players who left the game at each question. This is a powerful tool for identifying questions that may be too difficult, confusing, or uninteresting, allowing you to optimize your quizzes for future campaigns.

Hover your cursor over each bar in the diagram to see the exact number and percentage of players who exited at that stage.