Triggered Campaigns

Getting Started with Track & Trigger

• Real-Time Triggers (formerly Track & Trigger) Intro
• Supported Execution Channels for Triggered Campaigns
• Understanding Triggered Campaigns’ Statuses

Managing Events

• Configuring Events in Optimove
• Monitoring Events in Optimove

Managing Triggered Campaigns

• Managing Triggers
• Creating Behavior-Based Target Groups
• Creating Event-Triggered Campaigns
• Priority & Exclusions for Triggered Campaigns
• Test/Control Group Allocation in Triggered Campaigns
• Triggered Campaign Content Personalization

See all 7 articles

Analyzing Triggered Campaigns

• How To Interpret Increase Graphs?
• Analyzing Triggered Campaigns in Mission Control

Use Cases

• Cart/Browse Abandonment Emails
• Combining Realtime & Historical Data Use Cases
• Player Balance-Drop Triggered Campaign
• Player Deposit Abandonment Emails
• Welcome Journey
• Welcome Promotion

Implementation Test Guides

• How to Implement and Test a Realtime Campaign Using Custom Events
• Verifying the SDK Implementation

Technical Documentation

• Combining SDK and Server-Side Events
• IDFA Implications for Optimove SDKs
• Implementing Real-Time Triggers (formerly Track & Trigger)
• Using Server-Side Events
• Using Web & Mobile SDKs